The Client
Space Dental is a dental practice expanding internationally, presented here by the practice's own owner and dentist doing his own marketing.
The Goal
This video makes the case for why a new dental practice opening deserves as much attention as a new restaurant, promoting their new Leeds City Centre location specifically, one part of a wider campaign running multiple hook variations across multiple locations as the practice expands.
What I Delivered
Space Dental supplied the footage and script; I handled the editing and some genuinely advanced motion graphics work, including camera tracking and rotoscoping to place the on-screen text behind him, along with colour grading, sound design, music selection and audio cleanup.
The Story
The hook compares how everyone hears about a new restaurant opening, but not a new dental practice, before introducing Space Dental's new Leeds City Centre location, its 5-year guarantee with no drilling and no injections, and a call to book a consultation.
There's another video in this campaign, announcing the London branch, worth a look →
There's a second Leeds hook too, walking through their new flagship office, worth a look →
Tell me what you're trying to make. No pitch, just a straight answer on whether I can help and what it would cost.